Flüf

Created at The Fifteen Group
Art Direction by Olivia Harrison

CLIENT Flüf

PROJECT Identity and packaging

Only the cutest, chubbiest little cloud was a fluffy enough mascot for Flüf Souffle Cheesecakes! As a hyper-focused quick service restaurant, Flüf needed branding and packaging that stood out and grabbed attention. A limited but impactful colour palette plus swoon-worthy packaging helped them stand out in a crowded market,